Introduction To About Us, Why us And Our Mission.
By Author – Andy G
Why Us And Our History:
Both Heather and I as founders and owners of Topboss Media with our founding website Topboss Group have a long standing history with regards to casino gaming. This really started back in the early 1980’s where we would spend many evenings or weekends on the casino floor, chasing jackpots and building relationships with casino mangers and staff at the most iconic and world renown casinos. In those days it was only your walk in casinos that were available to the public, then in the mid to late 90’s, along came Internet casinos.
Internet casinos were available to everyone who had access to the Internet, it was a slow industry and not as many online casino operators as we have today. With that came our second passion which was playing online which was a new and exciting adventure for us.We signed up and became members with a handful of operators. This was good, we had the best of both worlds walk in casinos and online, what more could you want with your favorite past time, right?
Until one day when I signed up with a new casino, suspected nothing at first. Making deposits and cashing in small amounts of money, couple hundred here and there. I was receiving my winnings, meeting play through requirements no worries.
Then one evening I was playing my favorite video poker game and won 5 of a kind and a cool 15k which I wanted to cash out, you can see where this is going. Yip, I never received my winnings, with the casino claiming everything from a software glitch to being in violation of their T’s & C’s. I was getting the run around and alarm bells were ringing out, eventually all my correspondence with them was ignored.
After extensive investigations and emails, I was amazed that I had no recourse at all with no where to lodge complaints and no organization to deal with these thieves or even listen to my complaint. The more I investigated, the more I found that these small syndicates were hard at work stealing players money and winnings the more frustrated and angry we became. The lack of legal regulation, aberrational and action against such crooks is really an open invitation to cyber criminal activities.
It was due to this incident, that we decided, with our limited and humble knowledge we would try and do something to help and advise other Internet players that these preditors were out there and at the same time we would build a reputable reputation and promote awareness to the Internet casinos who were above board and honored their commitments to their players!
At the time we knew nothing and had absolutely no idea about websites, website design, graphic design, domain registration or website hosting. There was no additional spare time for us to attend courses never mind the lack of materials as well as the lack of courses available back then, it became a case of learning all that we needed to know from scratch and teaching ourselves in the evenings and weekends.
This was an overall 3 year slog of trial and error, successes and failures until we had something substantial and credible to work with. Over the many years of being in the industry, we’ve watched it go through astronomical changes some good and some not so good. We have seen many casinos open their doors only to close within months due to many legitimate and illegitimate reasons.
Whilst we have worked hard to build a reliable and honest relationship with our players, including the Internet casinos we work with, both Heather and I have been in public service our entire working lives, Heather from a Banking Bacground a a Senior Credit Manager to myself as a full time firefighter ending within the ranks as a Senior officer fire operations. So I suppose in a way we are still very much involved in public service, which we still enjoy to this day.
About Us Our Mission and Vision:
With almost 20 years of experience within the gambling arena and being long term members of a host of gaming associations like Gambling Portal Webmasters Association (GPWA), Affiliate Guard Dog, Association Of Players Casinos and Webmasters (APCW) and Casino Affiliate Programs (CAP). To which we are highly active as contributers towards Player protection and well being towards other like minded website owners. Our resolve from the start was to be totally honest and run our business entirely legitimately with no underhand practices, this philosophy has never changed.
Our mission is to provide a valuable “Information Gaming Network” in which potential online players can bet and win money at reputable online casinos within regulated markets. This is underpinned by the fact that we have a global reach in the promotion of online gaming, developing a network of websites geographically. We leverage from this position to provide access to a complete spectrum of casinos.
Our vision is “To establish an understanding and honest working relationship in the online casino industry in order to provide all players the most rewarding, fair and honest gaming experience”. By doing this we aim to build and maintain our position as a trusted market leader, using our solid reputation and proven expertise to maximize our reach and provide expert guidance in the promotion and advertising of casinos.
The Future With Us:
After all the years of gaming and the relationships we have built, including extremely hard work, we are enbarking on a new direction with a new vision and a new focus. Our new focus will enable us to engauge more with our clients where both new and existing members are more interactive by adding their views via our websites comments, ratings and player reviews about Internet casinos and the games they provide. This will enable site visitors and other members to benefit from other users advice and experiences. Over time this will produce a bigger and better interactive gaming community, benifitting all.
We encourage players from around the globe to join our membership progarm, get involved and enjoy the benifts that we offer to our members.
We have also presented our new Dispute Centre, whereby through our knowledge, expertise and experience we will assist and represent our members with disputes where members may feel that they have been unjustly or deliberatly mislead or have not recieved thier winnings from a casino.
From the inception of our business we made the decision to do everything the right way, above board and with integrity. Whilst we work in regulated markets and continue to build relationships by doing the right thing. It is the unregulated markets that are most at risk, herein and overall we will work by incorporating and ensuring:
1. Honesty and integrity in everything we do.
2. Respect for both our players and our clients.
3. Promote the best interests of both player and our clients alike.
4. Professionalism that is transparent.
5. Innovative in the way we use technology.
6. Customer satisfaction that promotes our business.
7. Continuous improvement in our presentation and work ethics.
8. Create open dialog and information sharing within the gaming associations and communities.
9. Provide and contribute within our community gaming associations and forums.
10. Provide a service of value and commitment.
Our Testimonials From A Few Clients:
“We have enjoyed working with Topboss Media for many years. In this time we have found them to be reliable, honest and caring. Topboss is a world class company with a very personal approach. We always receive a detailed, personal response to ALL emails within 24 hours. It’s really a breath of fresh air working with a group that care so much about their clients and treat them like a close friend. We would recommend Topboss to any Casino or Advertiser looking for top results”. Paul D (Deck Media)
“I have been working with Heather from Topboss Media for several years and can definitely say that she is a super professional, communicative and friendly person that I have come to know within the industry. Heather has a lot of knowledge and experience in the Search Engine Optimization (SEO) field and online marketing, with great personal skills – always willing to help out or give good advice which will be based on excellent past experience. I have nothing but good things to say about Heather and the company
she represents”. Yuli Berg (Daily Media Ltd)
“Topboss Media have provided us with an excellent service which is tailored to the specific and relevant needs of our organization. They have succeeded in providing us with support in our websites promotion. Especially, thanks to Heather for her excellent work, dealing promptly and professionally with our issues. It is an absolute pleasure to work with you”. Olga and Eugene (Let-Poker.com)
“There are many great advantages when partnering with Topboss and we have summed up some of the best: At Topboss everyone is very professional and always cooperative, Topboss knows exactly how to target traffic bringing us quality players and their websites are very eye-catching with great graphics. A great SEO networking team”. Inbal Levi-Hevroni (Affiliate Manager I Affiliates.com)
“We have found working with Topboss to be a pleasure and it’s really good to actually have a proper relationship with people you’ve never met. Our main contact, Heather, has always helped us get things set up very quickly and she always sticks to her word. We’d definitely recommend Topboss to other people/companies in our industry and I hope they go from strength to strength”. Celia Roche (OMRUK)
“We’ve had the pleasure of working with the Topboss Group for some years now. From early on our business partnership evolved into a successful sustained relationship which has only improved over the years. We’ve found Topboss to be dynamic, hard working and able to execute successful marketing strategies.” Elliott (Affiliate Manager Focal Click)
In my opinion, the simple fact regarding Internet casinos is that they are here to stay. How governments choose to acknowledge or react to this fact is the real question. One thing that is crystal clear, while technology is ever improving to make our lives easier, it also has the ability to take work away from people. So while the work force shrinks and more people find themselves without a job, Governments need to embrace technologies that create jobs.
One Government Minister stated that while looking into the regulation of online gaming he mentions that he cant see how it creates jobs as its just a bunch of people sitting at a computer – how narrow mined and inconclusive your investigation was! Let me shed some light on employment opportunities and the growth of jobs within the gaming industry and I’ll just bullet list them for simplicity sakes.